**Overview**
Digital Luxury Group (DLG) is a Swiss-based company creating an AI-powered B2B SaaS market intelligence platform. We transform vast data streams into actionable competitive insights for enterprise clients, including world-renowned luxury brands. Our global team operates across Geneva, Shanghai, Singapore, and London.
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Responsibilities **
As Product Marketing Manager, you'll drive how LuxuryIQ is positioned, packaged, and presented to market. Your mission: transform complex data/AI technology into compelling narratives that empower sales success and resonate with C-level decision makers.
Key duties include: • Craft strategic positioning frameworks, buyer persona value propositions, and templated marketing assets for diverse use cases • Build comprehensive sales enablement resources: competitive battle cards, FAQ documents, and demo scripts • Execute continuous competitive research, create differentiation materials, track market dynamics, and convert insights into strategic positioning • Develop compelling customer success stories, vertical-specific use case narratives, and thought leadership white papers • Manage product launch communications and feature announcements with multi-channel activation strategies • Create product documentation for internal teams and clients while maintaining knowledge repositories • Shape demo storytelling and messaging, collaborating with Product teams to ensure demo environments showcase authentic client scenarios across watches, jewelry, and fashion sectors
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Requirements **
**Essential:** • 5+ years B2B product marketing experience with SaaS or data/analytics platforms (software product marketing specifically) • Proven success building battlecards, training sales teams, and owning B2B tech positioning • Demonstrated ability creating sales enablement materials that boost conversions • Exceptional storytelling abilities—can distill complex products for business audiences •
Experience collaborating across time zones with distributed teams • Self-motivated professional capable of building from ground up with minimal oversight • Excellent English communication skills
**Preferred:** • Premium/luxury market familiarity • AI/ML product positioning experience • Technical aptitude with APIs, data pipelines, AI/ML concepts • International brand experience • Marketing automation/CRM proficiency
This fully remote role requires location within CET +3h timezone. Join our international team for direct senior leadership exposure without bureaucratic layers.
Monday to Friday, 9 AM – 5 PM (full-time)
Submit your application directly to We Work Remotely.
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