The role of Senior B2B Content Specialist with SEO/GEO at Vepos GmbH is pivotal in creating a content strategy that generates qualified leads and enhances brand relevance. Responsibilities include developing content strategies, writing various forms of content, implementing SEO practices, and analyzing performance metrics. Candidates should have at least 4 years of B2B content experience, proficiency in SEO, and a strong ability to write for diverse audiences.