**Overview**
Airbnb's Channel Communications team seeks a Social Media Manager to join our Social Reputation division in Ireland. Since welcoming our first three guests in San Francisco back in 2007, Airbnb has evolved into a global community connecting over 5 million hosts with billions of travelers worldwide. You'll play a crucial role in protecting and enhancing our brand's social presence while leading cross-regional teams to navigate the dynamic social media landscape.
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Responsibilities **
• Monitor social media channels daily to identify emerging trends, potential risks, and conversation opportunities in real-time • Lead cross-regional teams through coaching, feedback delivery, and cultivating high-performance standards • Develop response strategies for social issues and maintain proactive communication with leadership and stakeholders • Compile comprehensive reports including quarterly assessments, social listening data, performance metrics, and quality evaluations • Conduct quality assurance reviews ensuring our social content remains accurate, timely, and impactful • Optimize workflows and operational processes to enhance efficiency across all business functions • Build strong collaborative relationships with Community Support, Communications, Trust Operations, Policy, Marketing, and Crisis Management teams • Create training materials, playbooks, and best practice guides for rapid social media response protocols • Lead regional and global initiatives that drive measurable impact • Draft, approve, and publish engaging content across multiple social media platforms
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Requirements **
• Social media expertise with strong background in social listening and monitoring • Proven experience in swift crisis response and issue management • Demonstrated team management capabilities with ability to handle multiple concurrent projects • Proactive problem-solving approach with excellent stakeholder relationship skills • Ability to excel under pressure, tight deadlines, and changing priorities • Strong analytical skills for campaign assessment and data-driven improvement strategies
Monday to Friday, 9 AM – 5 PM (full-time)
Submit your application directly to Airbnb.
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